How to obtain the access token for the Facebook Ads source

To connect to the Facebook Ads API and begin importing data into Google Sheets or BigQuery, follow the steps below.

Visit the Meta for Developers site and log in with your Facebook account.

Step 2: Create a New App

Navigate to My Apps and click the Create App button.

Enter the App Name in the provided field.

Select Other as the use case.

Select Business as the app type and click Next.

Choose the appropriate Business Portfolio, then click the Create App button.

Navigate to App Settings → Basic, and initiate the Business Verification process.

If prompted, connect your app to a business portfolio.

Click Start Business Verification.

On the next page, locate the Business Verification section and click the button to proceed with the verification process.

Fill in the form with accurate contact and organizational information about your business.

📌 Make sure your submission meets Meta’s verification requirements.

After submitting the form, the review process may take up to 2 business days.

Once your business is successfully verified, return to the Developers Portal.
In your app dashboard, locate Marketing API and click Set Up.

Grant the required token permissions:

ads_read
read_insights

These permissions authorize your app to access advertising data from your Facebook account.

Click the Get Token button.

Copy and securely save the generated access token.
If needed, you can regenerate it later by navigating to Marketing API > Tools.

Once you have the access token, you can use it as described in the Getting Started guide.

If you encounter any issues: